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One point of view, taking note of sundry "cool" things that affect-- or could affect-- the education business.

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Sunday, October 15, 2006

Schoogle?

What do you get when you combine a school classroom with search, blogging, document and spreadsheet creation/sharing/storage, satellite photos and maps, and communication tools like IM and e-mail? Well, for lack of a better term, let's call Google's push into the classroom, um, "schoogle."

Not only is Google courting teachers to implement Google technology and services into the curriculum, but the search maven is also instituting a "certification" program (in quotes because nobody knows yet exactly what it takes to be a "certified" Google teacher). Ostensibly, the idea is to leverage all the googlicious goodness to make education more engaging, technologically empowered, connected, relevant, and effective. However, cynics might well note that this is a great way to googlize the tender lambs in their formative years, forging a pre-adolescent bond between students and the beneficent interweb Big Brother. To be sure, there's upside for all three parties, assuming a teacher "certified" by Google is able to teach more effectively. But there's no denying that Google services are "sticky;" users are often loathe to switch providers once the habits of blogging, e-mail, IM, and even search, are formed.

What say you, O purveyors of knowledge? Are teachers interested in becoming "certified?" Is there value in receiving guidance from the Mighty G-unit to better integrate their services in your classroom? Let fly the comments, if you please: LSC and KSC are curious whether their readers will pursue professional development from the purveyor of "interweb schtuph." Schoogle? Yea or nay?

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